Beauty Makeup

10+ Cruelty Free Lipsticks with Staying Power

By Mariam Hassan

We’ve talked a lot in the past about how important it is to use organic or natural lipstick because, frankly, a lot of it ends up in – not just on  – our mouths. So if we’re wearing a conventional lippy, that means we ultimately ingest loads of toxic chemicals, including heavy metals, artificial colourings, preservatives and perfumes. No thanks!

But the reality is that finding great natural, cruelty free lipsticks in a sea of toxic department store brands isn’t easy, so we’re celebrating National Kissing Day today (yes, it’s a thing!) with  a list of awesome lippies  wish super staying power  that are free from any toxic chemicals and animal testing.

If you want to prep your lips to make them super-kissable for National Kissing Day (or any time, for that matter!) just use a dry toothbrush to gently brush them sideways to exfoliate any dry skin. Wipe off any flakes, then apply your product.

Now, get ready to pucker up. Mwah!


1. Ilia Wild Aster

We love this product because not only does it go on smoothly but it also provides a subtle, neutral ‘blush’ shade for your lips. This conditioning lipstick is formulated with Castor Seed Oil, Mango Seed Butter and Apricot Oil that work together to plump and soften – but don’t think that just because this is a creamy lippy, it doesn’t last! It glides on initially as a cool-toned berry hue, and then sets to a nice, creamy finish.

Staying power: 8/10

Cruelty Free Lipsticks with Staying Power


2.  Axiology: Elusive

We love this brand for the slightly orangey smell and taste of their products (due to natural oils, of course) and for its incredible staying power. Their best selling Elusive shade is a rusty red matte, and the pigments used here ensure the colour not only stays on all day, but also doesn’t transfer easily to glasses or other people’s cheeks. We also adore the unique ‘pop up’ gold tubes from Axiology. Press the bottom to pop the top off – super chic!

Staying power: 8/10

Cruelty Free Lipsticks with Staying Power


3. RMS Beauty Wild With Desire

This lipstick doesn’t just  moisturize and condition lips but also plumps them right up!  Made with all natural and mainly certified organic ingredients, RMS’s rich and creamy texture leaves your lips feeling soft and smooth all day.

Wild With Desire is a flame red with hints of orange that suits medium complexions. The tube is nice and weighty and the pigment looks deep when you first put it on, but you can layer it for an even more dramatic effect. 

Staying power: 9/10

Cruelty Free Lipsticks with Staying Power


4. Kjaer Weis Adore

Looking for a classic red that lasts and lasts? Look no further! This heat-activated formula is packed with nourishing Shea Butter, Rosehip and Jojoba Oil, to provide hydration along with a smooth burst of colour. The sleek silver case is refillable, too – reflecting the brand’s environmental consciousness.

Staying power: 8/10


Cruelty Free Lipsticks with Staying Power

5. Hynt Beauty Pomegranate

I cannot tell you how much I love this lipstick! It has a slightly sweet taste (thanks to the stevia) and a refreshing, light scent (thanks to the peppermint oil)  but the best part is the colour! You know when you’re looking a bit tired and apply some lippy, which then instantly perks your whole face up? That’s exactly what this shade does. And yes, it lasted pretty well through a toothbrushing session and a cup of coffee. No need to re-apply!

Staying power: 8/10

Cruelty Free Lipsticks with Staying Power

6. Lippy Girl Vegocentric Organic Vegan lipstick in ‘Snog me’

They say there’s  a shade of red for everyone, and this particular red is slightly muted, so it needn’t be reserved for evenings out. With a light, creamy texture, this lipstick is pretty sheer when first coat is applied, meaning you can build up the colour to your heart’s desire. Considering this is such a light,  moisturising  product, it still lasts for a  fairly good amount of time.

Staying power: 7.5/10

Cruelty Free Lipsticks with Staying Power

7. Josie Maran Coconut Watercolour Lip Stain & Shine

Like a refreshing sip of coconut water for your lips, this hydrating, double-ended lip stain and gloss can be worn alone or together for a look that’s unique. Fully PETA approved, this stain and gloss combo provides quenching coconut water-infused colour that moisturises and nourishes your pout. We love the Honeymoon Honey shade, which seems to suit all skin types!

Staying power: 8.5/10 (stain only)

Cruelty Free Lipsticks with Staying Power


8. Lilah B. Memorable

This is definitely an essential handbag item, as it’s  a multi-purpose product – yep, that’s right: it’s a long lasting blusher and lip stain.  The colour we chose is one of their most popular – a dark red wine shade that can be built up for evening. It looks great both on fair skinned brunettes or those with a darker complexion.

Staying power: 10/10

Cruelty Free Lipsticks with Staying Power


9. Odylique Organic Mineral Lipstick in Hot Chocolate 14

This is a personal fave of mine, as I love brown shades of lipstick – especially since they’re so ‘in’ at the moment. This one smells as good as it sounds, and is free from toxic materials. It contains vitamin-rich extract derived from organic oils, butters, fruit and flowers, so you can imagine how good it feels on the lips. Not too keen on the plasticky tube, but the creamy formula nourishes beautifully, but  the colour does fade after a while. But that being said, it leaves no chips, flakes or lines behind, so it’s not all that bad.  

Staying Power: 7/10

Cruelty Free Lipsticks with Staying Power

10. Lavera Brilliant Care Lipstick in Dainty Rose

This light pink lippy is designed to condition as well as colour the lips, with a selection of key active ingredients such as organic oils and pigments from minerals making it intensely moisturising. It combines mineral pigments and organic blossom butter to provide intense colour brilliance with long lasting hydration. The colour is quite pale and would suit darker skin tones.

Staying Power: 6.5/10

Cruelty Free Lipsticks with Staying Power


11. Living Nature  Colour Me Natural in Warm Wood

I originally intended to review just one Living Nature lipstick, but how can I choose between these three nude tones? Sometimes all we need is a neutral lip shade for a natural lip, and so I was keen to try these lipsticks. Firstly, I tried the neutral Warm Wood, which has a slightly burnt orange undertone. With this, the coverage was pleasantly surprising; it went on smoothly, without any uneven colour. Secondly, it was super hydrating – like, lip balm hydrating – so I didn’t expect it would last as long as it did. I also tried Sandstone and Precious in this gift pack, and all three were fabulous, but my personal go-to from now on will be Precious. The added pink tint was super pretty, and better for my skin tone.

Staying Power: 8/10

Cruelty Free Lipsticks with Staying Power

Chere Di Boscio

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After I originally commented I seem to have clicked on the -Notify me when new comments are added- checkbox and now each time a comment is added I recieve four emails with the exact same comment.
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2 years ago

When was this article written? I can’t find item 7 or 8 on the manufacturer’s web sites. 🙁