Articles Magazine

18 of the Best Eco Friendly Shopping Sites Online


By Diane Small

You know eco-fashion is certainly becoming a ‘thing’ when big retailers like Net-a-Porter start carrying some eco-friendly beauty and fashion ranges. But what most conscious consumers don’t know is that there are entire websites dedicated to selling nothing but sustainable fashion and beauty!

Here’s our pick of some of the Best Eco Friendly Shopping Sites Online around the world for both apparel and personal grooming products – and guess what? You can shop from wherever you are in the world – just click on the titles to go to the stores.

1. Gather and See

Based: UK

Vibe: Boho chic for urban, worldly girls

Brands: A very healthy and unique variety including Feral Childe, Kowtow, LaLesso and more, plus some unusual ones like Nobody Jeans, Veryan and Anne Gorke

Best for: Those wanting an upscale wardrobe with a clean conscience.

Ethics: Includes zero waste, organic, ethical, and recycled. Hand-crafted and locally made are a bit of a stretch of the definition of ‘eco-friendly’ for us, but those products are far outshone by the super-green majority.
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2. Reve en Vert

Based: UK

Vibe: Upscale urban cool boutique with a slight leaning towards Scandi-chic. For women only.

Brands: Hare + Hart, the Sway, Pamela Love, Svilu, Christopher Raeburn, Bamford and more, as well as eco-beauty coming soon!

Best for: Buying investment pieces, like jackets and jumpers to last a lifetime

Ethics: Heavily into organic cottons and sustainable materials like silk and organic cotton, but fur and leather are included so long as it can be considered ‘organic’ or recycled. A pale shade of green, high on sleek style and slow fashion.

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Based: UK

Vibe: Mid-range fashion, jewellery, homeware and beauty goods for men, women, children and even pets!

Brands: Mayamiko Designs, Gunas, Elephant Branded, Calum Macdiarmid for Eco Boutique, and many, many more

Best for: Your everyday family needs.

Ethics: Very into Fair Trade and social justice. Most brands are organic or highly eco-friendly. A very deep green indeed.
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4. Fashion Compassion

Based: UK

Vibe: Mainly accessories: jewellery, bags and stuff like that.

Brands: Abury, Maiya Rhiannon, Sewlomax, Palestyled, Lush

Ethics: Big on social justice, but not so strict about eco-criteria. Leather is welcome, but so are some plasticky ‘eco-leathers’.

Best for: Having a snoop around. You never know what you may find here…
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5. Modavanti

Based: USA
Vibe: Net-a-Porter for the eco-conscious

Brands: Loads! There’s clearly a lot of money backing this site, and that translates into varied stock. There are literally dozens of designers, most of them quite big and mainstream, like People Tree, Edun and Amor Vert, but lots we’d never heard of before, too. There is beauty as well as fashion on offer, but it’s ladies only here.

Ethics: The site is divided up into different kinds of sustainability–vintage, organic, ethical, vegan, etc. We love that they only carry vegan leathers that are eco-friendly, but aren’t really sure that ‘made in America’ qualifies as sustainable.

Best for: Finding something no one else has. The variety on offer here is really staggering!
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6. For Anima

Based: In the USA

Vibe: Animal loving urbanite

Brands: Ecco Bella, Royal Bitch couture, Compassion Co, Terrahue and more

Ethics: This place is practically Disneyland for vegans! Food, homeware, men, women and children’s clothing, beauty items, pet care and even recipes are on offer on this super-green, super-fun site.

Best for: Vegan food, vegan clothing for men, vegan recipes…vegan anything, really! image


7. ASOS Green Room

Based: UK

Brands: A wide variety

Vibe: British Festival-going youth

Ethics: Not very clear–vintage is included here, but that also seems to mean ‘preloved’. Which is fine…it’s just that it seems you must go on faith that the items are ethical–there isn’t much background provided on why each item is included. Some brands simply seem to be there because they are ‘handmade with love’ or give something back to charity. Barely ‘green’, if you ask us.

Best for: Those who aren’t really strict on their sustainability standards

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8. BeGood

Based: USA

Brands: BeGood

Vibe: Classics for all ages

Ethics: Tees, shorts, jeans, tops and undies made from 100% pure organic cotton and natural dyes. BeGood has partnered with

Evidence Action, a non-profit that distributes purifying chlorine at stations across Kenya and Uganda through its

Dispensers for Safe Water program. For every sale they make, BeGood will make twelve gallons of water safe to drink in rural Africa. So green, it’s practically blue!

Best for: What they call “The French Closet”–that is, basic staples that last forever.

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9. Master and Muse by Yoox

Based: Global

Brands: A Peace Treaty, Daniel Silverstein, Pachacuti, Goodone, The North Circular, Joanna Cave and more

Vibe: A department store with heart, with eco-items curated by a supermodel (Amber Valetta)

Ethics: Very green! Ranging from organic to zero waste, everything in this collection has been screened for its eco-credentials by Valetta herself. Bonus: Yoox also has an awesome designer vintage section!

Best for: Feeling like you’ve been dressed by a professional, ethical stylist

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10. Ethica

Based: USA

Brands: Angela Roi, Daniel Silverstein, Ace & Jig, Beautiful Soul London, A Peace Treaty and many more. There’s clearly a lot of money backing this brand.

Vibe: Gossip Girl Goes Green

Ethics: Pale green. They include ‘Made in America’ and ‘handcrafted’ as being sustainable, though those pieces may well be made of, say, fur or conventionally mined gold.

Best for: Stunning fashion for those with deep pockets and a flexible definition of ‘eco-friendly’.



11. Big Green Smile

Based: UK

Brands: Weleda, Dr Hauschka, Jason, Lavera, Ecover and more

Vibe: Yummy Mummy does her beauty and household shopping here

Ethics: As organic as can be.

Best for: Natural household cleaners, baby care, daily personal grooming items like toothpaste and shampoo

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12. Eco Diva Beauty

Based: Canada

Brands: Tata Harper, Rahua, Ilia, Kahina, RGB and more

Vibe: The title says it all! Upscale makeup and skin care for pretty girls

Ethics: Organic all the way!

Best for: Getting gorgeous, organically

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13. The Reformation

Based: USA

Brands: Just the in-house one, but it takes fabric to upcycle from myriad, mysteriously unnamed brands

Vibe: Boho girl cool, loved by the A-list, including Alexa Chung, Nicole Richie and Reece Witherspoon

Ethics: The Reformation only uses dead stock materials from other brands, upcycling waste from the fashion industry

Best for: 70s style maxi dresses and jumpsuits to die for. We pray they revive the Daffodil dress.
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14. A Boy Named Sue

Based: Hong Kong

Brands: The Sway, ThisISPaper, Royal Blush, Svilu, Flea Bags, Partimi and more

Vibe: Exotic, ethical clothing for modern, upscale sophisticates

Ethics: Dark green. The shop prefers brands that carry several ethical qualities: organic, handmade and Fair Trade all under one label, for example.

Best for: Cutting edge chic.
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15. People Tree

Based: UK

Brands: People Tree in house, with collaborations by the likes of Peter Jensen, Emma Watson and Orla Kiely.

Vibe: Laid back casual with a British twist

Ethics: One of the most established names in eco-fashion, they are big on both Fair Trade and sustainable production practices.

Best for: Stocking up on basics and everyday wear
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16. Boholani

Based: USA

Brands: Handcrafted goods made around the world, vintage finds

Vibe: Boho/rocker girl chic, of course!

Ethics: Social rather than ecological. Plastics and furs are used here, but the brand is 100% dedicated to supporting female-led artisanal communities

Best for: Festival and summer gear, as well as alpaca wraps for winter
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17. Eluxe Exclusives

Based: Paris, France

Brands: Equipe Major, Animal Behavior, Anne Gorke and more

Ethics: Brands with focus on veganism, sustainable sourcing and great design. Also features many luxury organic beauty products, jewellery and gifts.

Vibe: Ecologically minded women with a love of luxury

Best for: Ethical footwear, Sustainable jewellery, Niche brand beauty products

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18. Fjordlife

Based: Canada

Brands: Veja, Herbivore and more

Ethics: Brands with focus on veganism, sustainable sourcing and great design. Also features many luxury organic beauty products, jewellery and gifts.

Vibe: Women who believe when it comes to product ingredients and wardrobe frills, less is more.

Best for: Great organic oils

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