These sustainable brands at Net A Porter have upped the game for online luxury fashion shoppers
By Katy Caric
Interestingly, Net-a-Porter started out as a female-founded online shop where busy, professional women could buy outfits for work and weekends from their desks. The portal featured big name designer brands, aimed at the well-heeled working woman.
Today, though, the brand has shifted more towards the sustainable luxury market. For example, way back in 2017, Net-a-Porter announced it would no longer sell fur in any form. But they’re going a lot further than that now, too. The international retailer is now carrying a lot of ethical fashion brands, eco-jewellery labels, and even clean beauty brands.
Here, we’ve rounded up our pick of the best sustainable brands at Net A Porter that are likely to make this your new favourite online shop.
10 Chic Sustainable Brands At Net A Porter
This vegan-friendly brand is most famous for reproducing leather looks, but in a cruelty-free way. Nanushka’s buttery soft, faux-leather pants, skirts and even dresses are famous with animal-loving fashionistas. But that’s not all!
The brand also creates beautifully crafted clothing from conscious materials such as TENCEL, modal, organic cotton and cupro, and even has a line of vegan bags that are absolutely to die for!
One of the most famous sustainable brands at Net A Porter has to be Stella McCartney.
Former Chloe designer McCartney was once the poster-child of vegan fashion because she refused to use animal products in all of her collections. Today, she’s a leader of the luxury sustainable luxury fashion movement, whose collections incorporate an array of cruelty free and sustainable materials like regenerated cashmere and wool from the sheep she humanely raises on her own farms.
From vegan friendly accessories and slouchy sweaters to fancy evening wear and impeccably tailored trousers, you’ll find it all here.
3. Mara Hoffman
Long admired for her gorgeous swimwear designs, Mara Hoffman’s trademarks are bright colours and flattering feminine silhouettes.
Her label was a pretty conventional one in terms of sourcing materials, but after giving birth to a son, she decided to overhaul her production lines to ensure a better future for him and all living creatures on the planet.
Today, her clothes are ethically made from sustainable fabrics such as TENCEL, linen, and organic cotton. Her famous swimwear is made with regenerated nylon or recycled plastic. And all of her garments are also 100% cruelty-free and vegan, too.
Heiress Gabriela Hearst designs clothes for budding socialites, that are meant to last a lifetime. Gabriela, who is also the owner of Maison de Mode, tries to improve the sustainable practices of her business at every level. For example, the wool she uses is sourced from her own farm in Uruguay, and all her packaging is partially biodegradable plastic.
“There is a purpose to every piece,” says Hearst of her eponymous label. From beautiful gowns to the impeccable trouser tailoring, each garment is consciously designed and crafted using the most luxurious fabrics.
Re/Done represents fashion up-cycling at its finest. They take vintage Levi’s apart and put them back together as new jeans. Everything is ethically manufactured in L.A. and they use sustainable conserving methods.
Believing in the importance of keeping heritage brands alive, RE/DONE founders Sean Barron and Jamie Mazur hand-pick and cut each design themselves. Due to their upcycled nature, no garments in their collections, be they jeans, tie-dyed sweats, or denim jackets, are alike.
Bassike is all about those perfect sustainable basic pieces we can’t live without. Think: sweatshirts, tees and roomy pants. Everything is made locally in Australia with organic fabrics. Bassike’s founders are serious about sustainability, which is why the brand works almost exclusively with natural, renewable materials.
Their production processes also use sustainable practices, like treating denim with an oxygen wash that doesn’t require water or chemicals.
7. Cult Gaia
The ‘it’ bag brand of the moment is perfectly vegan-friendly, thanks to the sustainable bamboo, rattan and acrylic that comprise its handbags. These have become firm favourites with Instagrammers around the world – not only for their minimalist style, but also for their affordability.
But that’s not all Cult Gaia produces! They’ve started creating everything from flowing cotton dresses and boho rattan earrings to super sexy cotton crochet bikinis, and more!
8. Rue Mariscal
This is one of our new favourite sustainable brands at Net A Porter!
Rue Mariscal’s delicate, feminine pieces pay tribute to the rich, vibrant culture of Paraguay, where the brand is headquartered. Each item is hand-embroidered by skilled local artisans using centuries-old techniques. This is ethnic chic at its finest.
Sustainable Australian label Peony is best known for its classic shapes and soft colour palettes. To make each style, the brand selects conscious fabrics that are durable and strong, with increased shape retention.
But there’s more! Peony ensures all processes and chemicals used to produce its garments are ecologically safe. They also use innovative fibres like ECOVERO™ – a material made from EU Ecolabel-certified wood pulp, as well as linen and organic cotton.
10. Ninety Percent
One of the most comfortable sustainable brands at Net A Porter is Ninety Percent. The London-based label is so-named because it distributes 90% of its profits between those who make each collection happen and four very worthy charities. You even get a chance to decide which causes the funds are donated to!
Ninety Percent makes its products from sustainable fibers like organic cotton, recycled polyester and sustainable alternatives to conventional viscose (Tencel and EcoVera).