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By Robin Balser
With an average of £550 of unworn clothes in the closets of British women and an average of 40% of clothes not being worn in closets all of Europe, it seems fairly evident that we’re a nation of poor shoppers. We tend to buy on impulse because something’s on sale, looks good on us in the shop, or even because sales staff talk us into it.
We also tend to buy for ‘one day…‘. You know what I mean: you may not have any plans to go on holiday to Morocco, but you buy an elaborate silk kaftan because maybe you’ll go there one day. Or you buy a stunningly beaded gown that’s appropriate for the red carpet because maybe you’ll get invited to a black tie event one day.
Well ladies – it’s time to live more in the present, and clothing rental sites allow you to do just that.
Whether it’s for a major job interview you just landed, a big date you want to impress, or a wedding you need to attend, clothing rental sites are you’re go-to solution for finding pricey clothes and accessories you need right now, but may not ever need again in the future.
Admittedly, there are some environmental costs to clothing rental sites: there’s a lot of dry cleaning and transportation involved—but it certainly beats buying pieces for just one or two wears, then having them just sit there in your wardrobe until you discard them. In fact, there are plenty of advantages: you save money, save on closet space, and in a way, you do help to save the planet, since you only rent what you need, when you need it, and allow others to ‘share’ the item, rather than having all interested parties buy a dress and keep it for themselves.
Intrigued? Here’s our pick of the best clothing rental sites in the UK that offer you the chance to play Cinderella any time.
Our Top Clothing Rental Sites in the UK
Unlike most other sites, with Wear The Walk you pay a monthly subscription, hire items from the best independent luxury designers, and rotate for new ones when you need to. This site’s goal is to change the way women shop, the way clothes are worn, and most importantly the way women feel about wearing clothes (i.e. glam as all get out, with no guilt!)
Sustain Sister is bringing fashion to the fingertips of many women in Ireland through their new sharing service, allowing you to keep your wardrobe fresh without the environmental costs. Hoping to help women to redefine fashion, founder of Sustain Sister Caitràona Lynch is positive that the future lies within borrowing our clothing. she sums her mission up with this great slogan: “We believe that you should borrow the look, and own the moment.”
How would you like to wear Elie Saab at your best friend’s wedding, Dolce & Gabbana on the beach, and Chanel to a job interview – all for around the same price that you’d pay in tax if you bought those items? Frontrow offers an array of the world’s most prestigious luxury brands to rent, allowing you to feel (and look) like a totally minted minx.
Ok, this isn’t a rental site per se; it’s rather an online swishing site, which provides instant access to a unique ‘clothing bank’ and virtual money system that allows you to trade old clothes for new, any time. Basically, you can have an endlessly rotation of ‘new’ clothes, without spending a fortune!
Let’s face it–most of us don’t swan around in 6 inch Jimmy Choo Abigail shoes all day every day. When we do buy this type of shoe, it tends to get pulled out for special occasions, meaning if we wear them for, say, 6 special events a year, the price per wear works out to about £100. Cinderella Me charges far less than that for a week, and opens your wardrobe up to a whole world of shoe possibilities, from Louboutin and Choo to Rossi and Zanotti. We’re waiting for a similar site, Cindys Choos, to launch soon too!
Darpdecade cleverly claims to be a ‘Tinder for closets’ and uses technology to simplify lives and empower its users, through a platform where fashion lovers swap and share clothes locally. Users will be able to discover who likes a clothing item in a virtual closet and the app connects two people if they are equally interested in items in each other’s closets. It is a new way of locating clothes and conveniently exchanging them with those who share your taste.
No matter where you are in the world, you can rent, buy or sell luxury handbags, shoes and clothing from this comprehensive site. Whether you need a pair of Louboutins for a hot date, a prestigious bag for a job interview or formal wear for a big event, you’ll definitely find the perfect item here.
All images: Frontrow